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NC State Extension

Program Curriculum

A Holistic Operation-focused Curriculum

Key Topics

  • Strategic Planning
  • Human Resource Management
  • Financial Management
  • Leading Change
  • Risk Management
  • Family Business Issues
  • Assessing Markets
  • Supply Chain Management
  • Brand Management and Marketing
  • Assessing and Building Key Partnerships
  • Strengthening Your Value Proposition
groups working on project

Why this program…
Management development for commercial producers

  • A need for business management education for commercial agriculture expressed by NC producers
  • A need for business management program targeting the specialized needs of southeastern and specialty agriculture
  • The intense management requirements of these farms require farm operators to seek continual improvement in management skills
  • Focusing on a specific ag sector allows custom tailoring of the program to the sector’s needs
  • GOAL: Increase the management competencies and profitability of the unique specialty farms of the southeast

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